Outdoor trash cans and waste receptacles are a necessary and essential part of running any retail business, community or recreational area, but did you know that your outdoor trash cans can generate revenue for your business or community? The right outdoor trash receptacle can not only meet the needs of your customers and the environment, but can be an effective marketing tool for your business or community.
Outdoor advertising trash cans can be deployed strategically to market your business, promote your community, or generate income by advertising products and services.
The 3 Essentials in Using Outdoor Advertising Trash Cans
There are three essentials when considering the use of outdoor advertising trash cans and recycling receptacles that are important follow in order to turn your trash cans into cash registers.
1. Make Sure Your Outdoor Advertising Trash Can is Well Built
No one wants to see, let alone advertise on, a beat up trash can outside a store or city park. You need to make sure that the trash and recycling receptacles that you use to market your business as well as other products or services are durable and attractive.
In public places, there is always the potential for abuse and the wear and tear from constant use. Outdoor advertising trash receptacles must be heavy-duty yet attractive. The advertising will be better accepted if a receptacle maintains a good appearance even with heavy use.
Corrosion Resistance is also a key in choosing an outdoor advertising trash can. Sometimes it becomes necessary to look “below the surface” when choosing the right trash receptacle. It may look great on the outside but if corrosion resistant materials are not used in the basic construction, it won’t look good for very long. Also, a high quality powder coat finish is a must. A good powder coat will include hardeners to resist wear and UV additives to ward off the effects of the sun.
2. Make Sure You Select Advertising That is Appealing to Your Customers and Community
Developing an outdoor advertising marketing strategy for your business, products and services that can generate income is important. You want to make sure that the advertising looks appealing and professional. If advertisers are going to pay for ad space, shouldn’t the outdoor trash receptacle carrying the ad be as attractive as possible? Even though the ad should be the focal point, it’s really a package deal. An outdoor trash can has to compliment the ad, not distract from it because of poor styling or low quality.
3. Make Sure Your Outdoor Advertising Trash Cans Are Easy to Maintain
Choose outdoor advertising trash cans that allow quick and easy ad changes while still holding your advertising media securely and safely in place. Ad panels typically can take several minutes to change. If there are advertising panels on all four sides of the receptacle and there are dozens of receptacles needing the ad panels changed, it better be a fast process! Choose a receptacle conducive to changing the ad panels in a matter of seconds. Extra time in the field is just a waste of money and it’ll add up fast.
Make Sure You Work With an Outdoor Advertising Trash Can Specialist
When developing and implementing an outdoor advertising trash can strategy, you want to work with a company that can effectively supply you with high quality
products that will last, while offering design options that look good and are easy to maintain.
For more information about Securr Outdoor Advertising Trash Cans and Recycling Bins you can visit the Securr website at www.trash-cans.com. You can also call the Securr Solutions Team directly at 888-671-7066 to discuss your needs and the Securr solution to meet them.